We saw this clip and felt that it expressed (in about a minute and half) why every company, Realtor, and marketer should have a Blog. While blogging is something that we’ve just recently started doing as a company, we are pleased with the exposure and interactions that have resulted thus far. Similar to Mobile Marketing, it is definitely not a silver bullet means of getting your message out there. However, when integrated with your other marketing methods, the impact is consumers who are more educated about your products/services, your company and you. What success have you had with blogging? What blogs do you follow….why?
Does mobile marketing generate leads for Real Estate? Yes!!! Real Estate is a business founded on the concept of marketing property to prospective buyers and representation for sellers. It’s all about marketing and reaching prospective buyers. One of the key success factors is providing information to buyers in a quick and timely manner. Consumers are accustomed to being able to get the information they want fast. Time is of essence for Realtors. This is where mobile marketing comes in.
Often customers and prospective customers will ask us if we can send pictures via text message or SMS. This almost always starts a conversation that ends with the other party feeling like another messaging provider has left out vital details that will greatly impact the decision of which provider to use.
Last weekend we provided text messaging services to Ken Long & Associates and through them the Hoosiers Outrun Cancer race in Bloomington, Indiana. This was a great opportunity for us to demonstrate our event texting services. For this particular type of event we deliver the race results via text message. The event participants text in a 3 letter code and their bib number to get the results, in this case HOC10000 would have been bib number 10000. more…
On October 7, 2008 we had the opportunity to attend a sales rally hosted by RE/MAX Realtors. The event was held in the newly minted Lucas Oil Stadium here in Indianapolis, IN. This was my first time in the new stadium and I must say that it is an incredibly impressive facility. If you get the chance I would highly recommend attending an event there.
- Reach your customer wherever they are.
- Greater Response Rate than traditional advertising channels.
- Quantifiable Return on Investment.
- Strong viral reach with little or no additional cost.
- There are over 255 million mobile subscribers in the US.
- Over 50% of phone users regularly use SMS (text messaging).
- 75% of SMS users are over 25 years of age
- In June 2007, 28.8 Billion text messages were sent. This is 4 times the amount sent in June 2005.