November, 2008

Connective API

We have been getting more and more requests for our API (Application Programming Interface) function so we thought we’d highlight what we offer-a REST based API that provides a wide range of functions that enable our customers to integrate Mobile Marketing (SMS/Text Messaging) into their own products. Our API provides clients with the ability to: Deliver messages to one Cell Phone Deliver...

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Texting Tips for Realtors

This week we thought it would be a good idea to post some tips for our realtors that we think might help them maximize the mobile tools at their disposal. Is it really just as easy as placing a sign in the yard? The answer to that is yes and no. Placing a sign in the yard will develop leads and those leads will turn into customers, but in order to get the most out of your mobile marketing tools...

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DOCTRAIN East Conference Text Messaging

Ever been to a conference and found yourself constantly checking the agenda or finding out a little late that a change had been made? Between October 29 – November 1, 2008 we helped the DOCTRAIN East Conference with their mobile communications. We were part of the event’s daily communication strategy as well as providing a method for the conference to communicate last minute updates...

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Why Double opt-in?

To answer why we need a Double opt-in we should first understand what a Double opt-in is. The Mobile Marketing Association defines Double opt-in as “The process of confirming a mobile subscriber’s wish to participate in a mobile program by requesting the subscriber to opt-in twice, prior to engaging the subscriber. A requirement for premium and many other types of mobile services.”...

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Common Mobile Marketing Terms – Part 2

Welcome to Part 2 of our series of Common Mobile Marketing Terms. We are providing definitions of terms that are commonly used in Mobile Marketing. We hope that you find these posts useful. IVR- Instant Voice Response- A computerized system that allows a person, typically a telephone caller, to select options from a voice menu and otherwise interact with the computer phone system from their...

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